New Fruit Organic Cotton Insulated Lunch Bag

ORGANICThe lunch bags are made in India from GOTS (Global Organic Textile Standard) certified organic cotton.  Barely 2% of the world's total cotton production is certified as organic but this figure is thankfully moving upward. Organic farming respects the natural systems of pest and disease in the cultivation of crops and livestock and avoids the use of synthetic pesticides, herbicides, chemical fertilisers, growth hormones, antibiotics and genetic engineering. Instead organic farmers use a variety of techniques that help to preserve ecosystems and reduce pollution. There are also approximately 44% more birds on organic fields - even more reason to support organic farming!RESONSIBLY SOURCEDKeep Leaf lunch bags are made in their women’s co-operative in India. The co-operative gives the opportunity of work to women, allowing them to achieve gender equity and to feel truly empowered. The production unit the products are made in has also passed a SEDEX Ethical Trade Audit.SUSTAINABLE Keep Leaf products are designed to encourage reuse and the reduction of single use items. They support a sustainable economy in the following ways:    * Keeps goods and materials out of the waste stream.    * Preserves the 'embodied energy' that was originally used to manufacture an item.    * Reduces the strain on valuable resources, such as fuel, forests and water suppliers.    * Creates less air and water pollution then making a new item or recycling.    * Results in less hazardous waste.    * Saves money in purchases and disposal costs.About the BrandKeep Leaf was founded by Jaswinder Sahl, a mother from Toronto with a passion for textiles and design.  With a growing concern for our environment and a compelling desire to reduce her carbon footprint, Jas promptly began developing products that facilitate the now imperative, environmentally conscious lifestyle.  Keep Leaf is based on her belief that you do not have to compromise on quality and style to observe responsible, sustainable practices and the result is a range of speciality reusable products that are premium quality, modern, chic, easy to use and well priced. Jas knows that in order for consumers to choose reusable over the convenience of disposable, the reusable product must entice with more than just its green credentials.Asked what makes Keep Leaf’s products unique, Jas points to the company’s playful aesthetic. “That’s what really sets Keep Leaf apart,” she said. “There is a sense of fun to it. There’s lots of colour. It’s very stylish. With our new products, we’re continuing that philosophy – to make sure that going green is not boring. That it’s fun and chic.”